Thomas Asbury at the Wharton School, University of Pennsylvania

Jacksonville, Florida · Serving clients statewide

A New Movement. A New Mindset. A New Perspective.

The legacy you want.
The legacy you need.
The legacy you deserve.

Asbury Law exists to give individuals, families, and businesses access to the kind of legal counsel normally reserved for the wealthy — without the five-figure retainer, and without the hourly meter.

View Estate Plans Attorney on Retainer

2002Member, The Florida Bar since June

FlatFees stated up front

24/7Start anytime, from anywhere

Our Mission

To give individuals, families, and businesses the counsel, the documents, and the mindset to build the legacy they want, need, and deserve.

Protect

Counsel & Documents

Individually tailored estate plans and business documents, prepared by counsel, at flat rates stated up front. Florida execution requirements — signature, witnesses, notarization — handled online at no additional charge.

Empower

Think Like an Attorney

Learn to think three, four, five steps ahead. Anticipate the unanticipated. Minimize the risk of negative outcomes — for you, your family, your business, and everyone who counts on you.

Build

An Attorney in Your Corner

A relationship, not a transaction. People who never thought they could afford an attorney on retainer can actually have an attorney on retainer — a monthly decision, not a $10,000 one.

“This isn’t about me. It’s about helping others build the legacy they want, the legacy they need, and the legacy they deserve. To me, that’s an honor and a privilege — to add value to someone’s life, their family, their business, and their legacy.”Thomas Asbury · Founder, Asbury Law

Who we are

A different kindof law firm.

A Florida law firm founded by a published legal scholar and Wharton graduate, built to redefine access to counsel. A technology-minded practice that pairs flat-fee estate planning and on-demand documents with a subscription-based Attorney on Retainer model — consistent, proactive legal support and peace of mind.

Wharton · Published Scholar · The Florida Bar

Why we exist

Counsel restructuredfor access.

More than two decades designing, building, and negotiating estate plans, contracts, and business and compliance solutions — sworn into The Florida Bar in June 2002 — now restructured so that people who never thought they could afford to have an attorney on retainer can actually have one. Access that usually starts with a $10,000 retainer and an hourly meter, delivered instead at flat rates stated up front.

Accessible · Transparent · Tech-forward

Services

Practical strategy.Modern protection.

Ask a question first

Estate Planning

Three flat-fee plans — Essentials, Legacy, Fortress — drafted and signed off by Thomas Asbury, executed online anywhere in Florida.

Available now

Attorney on Retainer

Monthly memberships. Standing access to counsel, a monthly Legal Pulse briefing, and clients-only town halls — no hourly clock.

Coming soon

On-Demand Legal Documents

Florida documents built from Thomas Asbury's own legal and compliance repository — generated in minutes from a guided questionnaire, with attorney review available.

Coming soon

Legacy Vault

One encrypted hub for your most important documents, files, images, and videos — personal, family, or business — so the people you choose always know where everything is.

For anyone · Not just clients

Estate Planning for Veterans

A Veteran Legacy module you can add to any plan, a $350 VA Benefits & Estate Checkup credited toward your plan, and planning that accounts for VA benefits and survivors.

Available now

Neurodiversity Law

For parents of children with autism and other neurodivergent kids: special needs and spendthrift trusts, 504 and IEP advocacy tools, and plans that are implemented, not just written.

Coming Q1 2027

Demand Letters, Three Ways

Document only; on firm letterhead over the attorney's signature; or with follow-up consultation time in the increments you choose.

Coming soon

The Legacy Library

How-to guides, white papers, checklists, and infographics on estate planning and business protection — written by counsel, priced for everyone.

Coming soon

How it works

Simple steps,no extra layers.

You work directly with the attorney whose name is on the door — no associates passing you around, no billable-hour surprises.

Select online, on your schedule

Choose your estate plan online — 24/7, from any device. Prices are flat and stated before you commit.

Conflict check, then your engagement agreement

Before any payment is captured we run a conflict check. You then receive a plain-English, limited-scope engagement agreement that states exactly what's included and what the fee is.

Answer at your pace, sign from anywhere

Complete the guided intake in one sitting or six. Thomas Asbury reviews your answers personally, and you sign and notarize online in a Florida-authorized ceremony.

Select your estate plan

Core values

What we stand for.Why it matters.

Empowerment

Every individual possesses the capacity to achieve their goals. We provide the legal tools and the confidence to realize that potential.

Accessibility & Equity

Counsel readily available to all, especially those traditionally underserved, through flat fees and the Attorney on Retainer model.

Innovation

We embrace technology and forward-thinking models to deliver efficient, proactive, modern legal solutions.

Integrity & Excellence

Guided by scholarship and a commitment to the highest professional standards — counsel that is insightful and ethically sound.

Hope & Legacy

We inspire hope by showing that solutions exist for every challenge, and partner with clients to build a lasting legacy.

Attorney on Retainer · Monthly Membership · Coming soon

Consistent counsel.One predictable price.

Coming soon

A $10,000 retainer or a $750-an-hour rate has kept most families from ever having a lawyer they could simply call. Membership is designed to change that. Enrollment is not open yet; pricing will be published when it opens.

Monthly clients-only Attorney Town Hall — live, with Q&A
The monthly Legal Pulse: plain-English briefing on Florida law changes that affect families and small businesses
Vote on which documents we build next — members set the priorities
Priority scheduling and member pricing on every flat-fee matter
Cancel anytime — no long-term contract

See the three memberships

Three levels of membership

Always in your corner.

Legacy Circle
Town hall · Legal Pulse · annual check-in · document voting

Counsel Circle
+ monthly consultation · document review · 24-hour priority response

Fortress Circle
+ quarterly compliance review · annual entity checkup · first-priority scheduling

Month-to-month · Cancel anytime · Pricing published at opening

What you can expect

Plain commitments.Zero vanity metrics.

The price you see is the price you pay	Every fee is flat and stated in writing before work begins. No hourly meter, no surprise invoices.	Flat fee
The attorney whose name is on the door	Thomas Asbury personally reviews every intake and signs off on every plan. No paralegal drafting, no call center.	Direct
Executed correctly under Florida law	Signature, witnesses, and notarization handled in an integrated, Florida-authorized online ceremony at no additional charge.	Compliant
Your documents where your family can find them	Delivered to a private, encrypted portal — with your designated people able to find them the day they need to.	Findable
A plan that keeps up with your life	Families change. Every estate plan includes a complimentary revision window, and members get updates included.	Current

Private by Design

Confidentiality is the architecture,not an afterthought.

This firm was restructured from the ground up with client confidentiality, privacy, and encryption at the center. Here is how, in plain English.

Encrypted correspondence

Privileged and sensitive client communications run through end-to-end encrypted Proton Mail, governed by Swiss data-protection law. Messages are encrypted so that only you and the firm can read them — the provider cannot.

Zero-access client files

Client and matter files are held in zero-access encrypted storage (Proton Drive): files are encrypted on your device before they reach the server, and even file names are hidden. Handled by the attorney — never routed through third-party automation.

Encrypted video, by default

Substantive client sessions run on end-to-end encrypted video. Firm operations run on a single platform with encryption in transit and at rest, and confidential workflows never leave it.

No scanning, no ads, no AI training

Your materials are never mined, sold, or fed to a model. Any AI tool the firm uses runs under commercial terms that prohibit training on client data, and the attorney verifies every AI-assisted work product.

The Legacy Vault · For anyone, not just clients

One place where the people you loveknow everything is.

When a loved one dies or is incapacitated, the first crisis is usually not legal — it's that nobody knows where anything is. The Legacy Vault is a single, unified, encrypted hub for a person's most important documents, files, images, and videos — personal, family, and business — accessible 24/7 by you and by the people you designate.

Estate plan and advance directives, always the current valid version
Birth and marriage certificates, deeds, titles, insurance policies, leases
Contracts, operating agreements, bylaws, and confidential business files
A designated backup person who can access it if you cannot

Ask about the Vault

The Legacy Vault is operated by Legacy Portal, LLC, a separate company affiliated with Asbury Law through common ownership. It is not a law firm and provides no legal services; storing files with it creates no attorney-client relationship or privilege and is never required to engage Asbury Law. Keep your signed originals.

Thomas Asbury · Founding Attorney

Lloyd T. Asbury, West Point cadet, Class of 1963

Lloyd T. Asbury · West Point '63

Tom Asbury as a baby, sitting on the Army mule at West Point

Tom as a baby on the Army mule · born at West Point

About Thomas Asbury

Service first.Then the law.

★ U.S. Army Veteran

Tom Asbury is a U.S. Army veteran — and service runs in the family. His father, Lloyd Thomas Asbury, graduated from West Point in 1963 as the number-one military graduate of his class and was a decorated combat veteran of Vietnam. That grounding in duty shaped how Tom practices law: show up prepared, tell people the truth, and put your name on the result.

Tom is a graduate of the Ivy League Wharton School of Business at the University of Pennsylvania and has been a member of The Florida Bar since June 2002 — spanning regulatory compliance counsel at a Fortune 500 health insurer, general counsel of a statewide nonprofit, corporate governance, contracts, and software and IP disputes. He is a published legal scholar, an adjunct law professor, and an international lecturer.

Every matter at Asbury Law is handled by the attorney whose name is on the door.

U.S. Army Veteran · Wharton School, University of Pennsylvania · The Florida Bar since 2002 · Published Legal Scholar · Adjunct Law Professor · International Lecturer

Full biography A Legacy of Service

Coming soon · On the roadmap

What's comingafter launch.

The relaunch is the beginning. The next releases open on-demand documents and the Legacy Library this October, with the full Phase 2 lineup arriving in the first quarter of 2027.

Coming soon

On-Demand Legal Documents

Florida documents from Thomas Asbury's own repository, generated from a guided questionnaire — Lady Bird deeds, wills, powers of attorney, LLC agreements, leases, NDAs, and more. Self-service or attorney-reviewed.

Coming soon

The Legacy Library

How-to guides, white papers, infographics, and checklists on estate planning and business protection — written by counsel, priced for everyone.

Q1 2027

Neurodiversity Law

For parents of children with autism and other neurodivergent kids: special needs and spendthrift trusts, 504 and IEP rights and process, and making schools implement the plan, not just write it.

Q1 2027

Demand Letters, Three Ways & Prepaid Consultations

Demand letters as a document, on letterhead over the attorney's signature, or with consult time — plus prepaid 30- and 60-minute consultations on encrypted video.

Want first access when these launch? See everything on the roadmap and join the notify list →

Get started

Tell us what you need.We'll answer plainly.

Send a short question and you'll hear back promptly. Every engagement begins with a clear, written flat fee — before any work starts. Not sure which estate plan fits? Book a 30-minute planning session for $150, credited in full toward whichever plan you select.

Ask a question Book a $150 planning session

Or reach the firm directly: Tom@Asbury-Law.com · (904) 456-0480

Please don't send confidential details by email until we confirm we can represent you. We run a conflict check first, then send an encrypted channel for anything sensitive.